Shaw Stakes out a Sustainability Claim in Commercial Carpet

Building on the success of its EcoWorx® backing system, in early December Shaw president Julian Saul announced a noteworthy recycling guarantee. Shaw promises to take back—at no charge to the customer—any EcoWorx-backed carpet tile or 6’-wide (1.8 m) roll carpet and recycle it into new EcoWorx backing. This promise was made in the context of a broader statement committing Shaw to a path guided by the Cradle-to-Cradle Design Protocol developed by William McDonough and Michael Braungart (see

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